Percent Repeat Customers
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WHO WE ARE
WHY FRANCHISE
Little Donkey is an existing business model that works. Fun, fresh, and on trend, the Little Donkey concept will allow you flexibility to be your own boss.
Franchising offers
- name recognition, where customers already know and love our food
- lower startup costs
- A supportive corporate leadership to minimize risk and maximize opportunity. From promotions, advanced training and daily operations, you will have ongoing team support
IN-DEPTH TRAINING AND COMPREHENSIVE SUPPORT
We provide full training to master both behind and in-front of the counter. You will learn all areas of the business from Operations, Accounting, Food Costing, Inventory, Labor Costing, Human Resources, and Customer Service. We spend 3 weeks supporting in house training, with 2-3 weeks at your franchised location.
ESTABLISHED DIGITAL MARKETING & PROMOTIONS
Little Donkey identifies 3 main areas of Marketing
a) SOCIAL MEDIA – best use of marketing resources to get the word out about the brand and the
store. Ever evolving in this landscape with multiple posts regarding customer experiences,
recommendations, specials, and of course. We beleive in pictures, pictures, pictures.
b) BRAND STANDARD – Consistent experience of food and customer service at the highest level of
performance to create buzz and word of mouth dialogues. Creating positives experiences will
guarantee repeatable customer visits.
c) COMMUNITY ORIENTATED – Broadcasting a wide community net to track attention to the store
by getting involved in local events. Sponsorship of Charitable or sporting events greatly
increases store location and brand awareness.
QUALITY FOOD AND CUSTOMER SERVICE
The greatest strength to Little Donkey is its proven systems and recipe for success. The constant and consistent quality of food and customer service is paramount to our store image and the brand. Further emphasis is given to hiring and retaining the right staff. We want to ensure our franchise partners are utilizing our corporate network and its 30 plus years of restaurant knowledge and franchise experience.
APPLYING FOR A FRANCHISE
To help you determine if Little Donkey is the right opportunity for you, we’ve provided some of the basic numbers you should be aware of before applying.
Initial Franchise Fee: $20,000 CAD
Training Fee: $10,000
Liquid Capital Required: $60,000 – $100,000
Average Store Build Out: $150,000 – $400,000
Monthly Royalty – 6%
Monthly Brand Advertising Fee – 3%
WHY I LOVE OWNING A FRANCHISE
Working as a general manager in many restaurants through the years never gave me the flexibility to be my own boss. Now I have achieved my goals by joining a successful, growing brand. I love my community, business partners and staff, and am thrilled at the prospect of opening multiple locations in the near future – REDDY Fort Langley Franchisee
WHO WE ARE LOOKING FOR
We are looking for franchise partners who have a passion for the brand and want to be part of a family culture. Highly motivated individuals with a willingness to always be learning and striving to make the business better. Showcasing your personality to your staff and to our loyal customer base.
FRANCHISE INQUIRIES
Please complete the following form to request additional franchising information.
